sapa

More customers. Automatically.

We already built it for your restaurant.

Activate Sapa free. In about 5 minutes, Sapa learns your restaurant from Google, Instagram, menu, and website.

Pay after Sapa proves it works. First 30 days free — no credit card, no setup fee.

  • No credit card required.
  • Auto-setup in about 5 minutes.
  • Cancel anytime.
sapaAI Growth
Open until when? Any outdoor seats?
Open until 10pm. Outdoor + indoor. How many guests tonight?
4 people, 7:30pm
We still have a table at 7:30 for 4. Shall I reserve it — whose name?

Demand you already have

Your customers already exist.

Every day people find your restaurant from:

Google Maps → Instagram → WhatsApp → Phone → Walk-in

  • More inquiries become visits.
  • More customers come back.
  • More customers leave reviews.
  • More people discover you next.

Traffic → Customer → Review → More Traffic

One growth loop that keeps running.

Simple math

Imagine just 10 extra customers every day.

Average spendRp150,000 / customer
Extra customers10 / day
Potential extra revenueRp45,000,000 / month

Sapa starts at Rp399,000 / month

How many extra customers to pay for Sapa?

For many restaurants: just a few extra customers per month.

Calculate My Restaurant ROI

Maps to table

From Google Maps straight to a customer.

Someone finds you on Google Maps. They tap call or WhatsApp. Sapa answers instantly:

  • Open until when?
  • Outdoor seating?
  • Halal?
  • Table for 8?
  • Easy parking?
  • Birthday possible?
  • Private room?
  • No waiting for admin.
  • No scrolling Instagram DMs.
  • No switching to another restaurant.
  • Sapa turns curiosity into a reason to visit.

Closing, not just answering

Indonesians don’t always reserve. That’s fine.

Sapa isn’t only for reservations. The goal is making people actually show up.

Guests can:

  • Ask the menu
  • Get food recommendations
  • Ask about promos
  • Ask about parking
  • Ask about facilities
  • Ask waiting time
  • Reserve a table
  • Join a waiting list
  • Book a birthday setup
  • Ask about private events
“We still have a table tonight. Shall I hold it for you?”

Not just answering. Sapa helps close.

First-party CRM

First-time guests are good. Returning guests are better.

After a guest chats or visits, Sapa builds your restaurant’s customer database.

Not Instagram followers. Not a delivery platform DB. Your customers.

  • Name
  • Favorite outlet
  • Last visit date
  • Favorite dishes
  • Birthday
  • Visit frequency
  • Promos used
  • Feedback
  • Conversation history

Reactivation

Bring them back.

Sapa can automatically reach the right customer with the right reason.

30 days since last visit?

“Hi Sarah 👋 It’s been a while. Chef Arif just launched Wagyu Truffle Don this weekend. Shall I reserve a table?”

Birthday next week?

“Happy birthday week, Andre 🎂 If you visit this week, there’s a birthday treat from us.”

Usually Fridays?

“Hi Kevin, this week’s Friday night special is out. Want to see the menu?”

Ordered steak before?

“This month’s dry-aged special just arrived. Thought you might like this.”

Not a blast to everyone. Personal. Relevant. Timely.

Fill empty covers

Fill the empty seats.

Quiet Tuesday? Sapa finds guests most likely to come and sends a relevant offer.

28 tables still empty tonight.

  • Guests within a radius
  • Frequent diners
  • Lapsed guests
  • Guests who love certain dishes
  • Birthday guests
  • VIP guests
  • Weekday regulars

The goal isn’t “send a broadcast”. The goal is fill tables.

Review loop

More customers → more reviews → more customers.

After a visit, Sapa can send:

“Thanks for coming tonight 🙏 We loved hosting you. If you’d like, share your experience on Google.”

Leave a Review

Review asks go out consistently, automatically, and simply. Google notes that more reviews and positive ratings can help local visibility in Search and Maps.

Visit → Review → Google Maps → New Customer → Visit

Organic reviews

Don’t buy reviews. Build them organically.

Sapa doesn’t reward Google Reviews with gifts. Instead it can run separate rewards like:

Guests get a reason to return — and can still be invited to leave a neutral review after a visit.

  • Welcome-back reward
  • Birthday reward
  • Member reward
  • Referral reward
  • Visit streak
  • VIP program
  • Surprise & delight

Referral

Turn customers into marketers.

After a great experience:

“Invite a friend to eat here. If they visit, you both get a member reward.”
  • Invites
  • Visits
  • Rewards
  • Revenue generated

Word of mouth you can measure.

Service recovery

From complaint to returning guest.

A bad review doesn’t have to mean a lost guest. Sapa can:

  • Capture post-visit feedback
  • Alert the manager
  • Log the issue
  • Ensure it’s handled
  • Follow up after resolution
  • Offer a goodwill gesture when appropriate

Goal: recover the relationship — not just close a ticket.

Dashboard

All restaurant growth in one dashboard.

Today you can see:

+46New customer conversations
+21Visits influenced by Sapa
+14Returning customers
+9New Google reviews
Rp8,450,000Revenue influenced
7.4×Estimated ROI

Owners don’t need to read 200 chats.

They only need: “Is Sapa adding customers and revenue?”

Sapa Growth Engine

One cycle that keeps spinning.

  1. 01

    Attract

    Google Maps · Instagram · Website · QR · Referral

  2. 02

    Convert

    AI WhatsApp · AI Phone · Instant answers · Reservation · Waiting list · Events

  3. 03

    Remember

    Customer CRM · Visit history · Preferences · Segmentation

  4. 04

    Return

    Reactivation · Birthday · Personalized offer · VIP · Loyalty

  5. 05

    Amplify

    Google Reviews · Referral · Word of mouth

More customers — and the cycle starts again.

WhatsApp as a growth channel

WhatsApp is already a growth channel.

Domino’s Pizza Indonesia integrated CRM and lifecycle marketing with WhatsApp. Per their WhatsApp Business case study:

+72%Sales growth attributed to WhatsApp marketing
6.3×Reported ROI from WhatsApp messaging
~3,000Customers engaged weekly

Results vary. Sapa applies the same principles so independents and groups get automation that used to be practical only for big brands.

Acquisition channel

Google Maps isn’t just a listing. It’s acquisition.

Google notes local results depend on relevance, distance, and prominence — and that review volume and ratings can help. Sapa helps restaurants build a systematic engine:

  1. Guest visits
  2. Guest is followed up
  3. Guest leaves feedback/review
  4. Google profile gets stronger
  5. More people discover you
  6. More guests visit

Opportunity

How much revenue might you leave on the table today?

Enter your restaurant numbers. Sapa estimates potential from inquiry conversion, reactivation, repeat, referral, and review-driven discovery.

Estimated Growth Opportunity

Rp 24.300.000 / bulan

Monthly potential from conversion + reactivation + referral + review discovery.

Start with one outlet

No IT project required.

No guest app install. No changing how guests communicate. Guests stay on WhatsApp.

  • No POS swap.
  • No extra staff.
  • Live in minutes.
Starter
Single outlet
Rp399K/ bulan
  • AI concierge
  • Restaurant knowledge
  • FAQ
  • Customer database
  • Reservation
  • Human handoff
Pro
Advanced
Rp1.99JT/ bulan
  • Advanced CRM
  • Multi-channel campaigns
  • POS integration
  • Advanced attribution
  • Loyalty + referral
  • Advanced automation
Restaurant Group
Multi-outlet
Custom
  • Shared customer intelligence
  • Central campaign management
  • API
  • Enterprise controls

Pilot

Try Sapa in your restaurant.

Don’t buy on software promises. Judge from your own numbers.

Prefer the classic form? Wave 1 pilots for restaurants in Jakarta & Bali.

  • Customer conversations
  • Conversion to visits
  • Repeat visits
  • Google reviews
  • Reactivated customers
  • Revenue influenced

Then decide based on results.

sapa

More customers. Pay after it works.